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Tips For Building A Facebook Fan Page For Your Business

Last updated 3 years ago

For many companies a Facebook Fan Page is an essential part of their social media campaign. The issue is the lack of knowledge and dedication needed to build a large fan base. If you're a local business owner these tips will help you get started in building a Facebook Fan Page For Your Business. You can also click here to get started and begin creating your facebook fan page to enable you to share your business and products with Facebook users. The best part, Its FREE....

You now have a Facebook Fan Page, what to do next?

  1. Ask your established network to like the page - someone who is already interested in social media and now wants to build a fan page already has a group of friends on facebook.  Use these established friends to push traffic to your Facebook page. If your using any traditional advertising such as TV, radio, print, billboards or newsletters use the line "Find Us On Facebook" or have the Facebook "f" in your media
  2. Generate fans with contests and promotions - Contests, promotions, giveaways are great ways to grab attention and create fans. We have used itunes gift certificates, ipad giveaways and free meals to a restaurant to help build a large community. You want it to be a shareable prize so your fans will tell their friends. People will enter, so give away something big.....
  3. Facebook ads - Facebook Ads are inexpensive and can targe a very niche audience.  It allows you to target an audience by demographic and geographic location. Drive traffic by offering coupons to fans.
  4. Create and exclusive Welcome Page - A great designe can make or break your success. The more professional you appear, the more authority your perceived to have. Your Facebook business page is no exception. Creating a custom Welcome landing page in Facebook tells your visitors you take social media seriously. According to Mari Smith, a custom Welcome Page is 47% more likely to generate a Like to your page then if they just land on your wall. I would say that is worth a look....
  5. Keep your content fresh - Whether its the articles your writing, the pictures your posting or the Facebook ads your running its important to change things up on a regular basis to see what is working. Always be looking for new ways to market your business, brand your organization and continue to be a thought leader in your industry. This will help in drawing views and new fans.

Do you have a successful fan page? What are you doing to get the word out? Contact me if your interested in building an entire web presence...

Brad Sharenow is a Senior Internet Marketing Consultant helping businesses acquire, manage, retain online customers through online marketing strategies.

Give him a call at (212)643-4300 X105 to schedule a Free Consultation.

 

 

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